Privacy Policy

Introduction

Welcome to Cerave Shop, your trusted destination for premium skincare and beauty essentials. At Cerave Shop, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website newmakeupdeals.com or make a purchase from us.

By using our website, you consent to the data practices described in this policy. We cater to beauty-conscious customers worldwide (excluding Asia and some remote areas) who value premium skincare products and secure shopping experiences.

Information We Collect

Personal Information

• Contact Details: Name, email address, shipping address, and phone number
• Payment Information: Credit/debit card details (processed securely through our payment gateways), PayPal account information
• Account Information: Username, password, and preferences for registered users
• Order History: Products purchased, order dates, and transaction amounts

Technical Information

• Device Information: IP address, browser type, operating system, and device identifiers
• Usage Data: Pages visited, time spent on site, click patterns, and referring URLs
• Location Data: General geographic location based on IP address for regional compliance and shipping purposes

Communications

• Customer service inquiries and support tickets
• Email correspondence and feedback
• Marketing preferences and subscription status

How We Use Your Information

We use the collected information for the following purposes:

• Order Processing: To process and fulfill your purchases, including payment processing and shipping
• Customer Service: To provide support, respond to inquiries, and resolve issues
• Personalization: To tailor product recommendations and shopping experiences based on your preferences
• Security: To protect against fraud, unauthorized transactions, and other liabilities
• Communication: To send order confirmations, shipping updates, and important service announcements
• Marketing: With your consent, to send promotional offers, beauty tips, and product updates
• Improvements: To analyze website usage and enhance our products, services, and user experience
• Compliance: To meet legal obligations and enforce our terms of service

Data Sharing and Disclosure

We value your trust and do not sell your personal information to third parties. We may share your information in the following circumstances:

Service Providers

• Payment Processors: Visa, MasterCard, JCB, and PayPal for secure transaction processing
• Shipping Partners: Logistics companies to deliver your orders worldwide
• Analytics Providers: Tools to help us understand website usage and improve our services
• Marketing Platforms: Email service providers for customer communications (with your consent)

Legal Requirements

We may disclose your information when required by law, court order, or governmental regulations, or to protect our rights, property, or safety, or that of our customers or others.

Business Transfers

In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

All third-party service providers are contractually obligated to protect your data and use it only for the services they provide to us.

Data Storage and Security

Storage Locations

Your data is stored on secure servers located in the United States and may be processed in other countries where our service providers operate. We ensure appropriate safeguards are in place for international data transfers.

Security Measures

We implement comprehensive security measures to protect your information:

• SSL Encryption: All data transmitted during payment and account access is encrypted
• PCI Compliance: We adhere to Payment Card Industry Data Security Standards
• Access Controls: Strict limitations on employee access to personal data
• Fraud Monitoring: 24/7 systems monitor for suspicious activity
• Data Minimization: We never store complete payment details on our servers
• Regular Security Assessments: Ongoing evaluation of our security practices

While we implement robust security measures, no method of transmission over the Internet or electronic storage is 100% secure. We continuously work to enhance our security protocols.

Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal information, subject to legal requirements
• Restriction: Limit how we use your information in certain circumstances
• Portability: Receive your data in a structured, machine-readable format
• Objection: Object to certain processing activities, including direct marketing
• Withdraw Consent: Withdraw previously given consent for data processing

To exercise these rights, please contact us at [email protected]. We will respond to your request within 30 days, in accordance with applicable laws.

Marketing Communications

You can opt-out of marketing emails at any time by clicking the “unsubscribe” link in any marketing email or by contacting us directly.

Cookies and Tracking Technologies

What Are Cookies?

Cookies are small text files stored on your device when you visit our website. They help us provide, protect, and improve our services.

Types of Cookies We Use

• Essential Cookies: Required for basic website functionality and secure transactions
• Performance Cookies: Help us understand how visitors interact with our website
• Functionality Cookies: Remember your preferences and settings
• Targeting Cookies: Used to deliver relevant advertisements and measure campaign effectiveness

Your Cookie Choices

You can control cookie settings through your browser preferences. However, disabling certain cookies may affect website functionality and your shopping experience.

Other Tracking Technologies

We may use web beacons, pixels, and similar technologies to track user engagement and campaign performance.

International Data Transfers

As we serve customers worldwide (excluding Asia and some remote areas), your information may be transferred to and processed in countries other than your own. We ensure such transfers comply with applicable data protection laws and implement appropriate safeguards.

Children’s Privacy

Cerave Shop does not knowingly collect personal information from children under the age of 16. If you believe a child has provided us with personal information, please contact us immediately, and we will take steps to delete such information.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on our website with a new effective date. We encourage you to review this policy regularly.

Contact Us

We are committed to working with you to resolve any privacy concerns promptly and fairly.

Thank you for trusting Cerave Shop with your beauty journey. We’re committed to protecting your privacy while providing you with premium skincare products and a secure shopping experience.